We are in the midst of another NBA Finals Frenzy here in south Florida. It’s hard not to get swept up in it. Even people who ordinarily hate basketball are finding themselves wearing LeBron jerseys, googling pictures of the Birdman, staying up late to watch the games with riveted intensity, and enthusiastically talking Heat basketball on Facebook.
There’s a shared sense of palpable excitement in the air. It’s gripping and awesome… even though we all know it’s such a fleeting thing – and even more cynically – that our love for the Heat is entirely dependent on the outcome of game 7. Win, and the adoration continues. Lose, and we quickly move on to caring about whatever the next big thing may be. (Dolphins in ’13??? Nah you’re right probably something else.)
That is a bit of a sad thought, but it says a lot about human nature. Continue reading